| Event Profile | |
| Class/ Online | Classroom |
| Date | May 21, 2024 |
| Time | 9:00am to 5:00pm |
| Venue | Holiday Inn Singapore Orchard City Centre 11 Cavenagh Road Singapore 229616 |
| Fee | 9% GST will apply SGD 550.003 & above: SGD520.00 each For Member SGD 522.5 3 & above: SGD494 each |
| Note | Two tea breaks and buffet lunch will be served. Limited complimentary car parking coupons are available upon request. |
| Other Date(s) | 1) Nov 12, 2024 |
| Trainer | |
| Activity | |
| You may reach us via T: 6204 6214 E: info@ccisg.com Alternatively, you may send below details to register Contact Person Company (optional), Name, Job Title, Mailing Address, Tel, Email Participant(s) Name, Job Title, Email | |
Have you ever wondered why some people engage, persuade and influence more than others? Do you think you can reach and hold audience attention? Can you change minds, thoughts and behaviours? Would you like to?
You already know that a well-told story makes the best impression. But how can you master telling compelling stories?
Storytelling techniques have the power to shift opinion, to make messages more memorable and they can lead to positive responses in those you seek to involve and inspire.
In this course on better Storytelling for Business, we'll look at the ingredients to what makes a compelling story, what makes some messages more persuasive than others and how to structure your story in a way that is easy to follow and leaves a lasting impression.
We'll set out on a journey, to make a business case - and to show how stories can make business communication more compelling - whatever the setting.
It may be that you have a proposal or pitch to put together, an important announcement that will affect the lives of others, a presentation to generate sales. Perhaps you have a media interview lined up and need your answers to inform and influence. Maybe you'd like to use better storytelling techniques to boost your following on social media.
This course will help you to develop content, make better connections with existing audiences and help you to reach and resonate with new ones.
So, if you want to improve storytelling to change minds, influence thoughts and affect behaviour - enrol now.
You already know that a well-told story makes the best impression. But how can you master telling compelling stories?
Storytelling techniques have the power to shift opinion, to make messages more memorable and they can lead to positive responses in those you seek to involve and inspire.
In this course on better Storytelling for Business, we'll look at the ingredients to what makes a compelling story, what makes some messages more persuasive than others and how to structure your story in a way that is easy to follow and leaves a lasting impression.
We'll set out on a journey, to make a business case - and to show how stories can make business communication more compelling - whatever the setting.
It may be that you have a proposal or pitch to put together, an important announcement that will affect the lives of others, a presentation to generate sales. Perhaps you have a media interview lined up and need your answers to inform and influence. Maybe you'd like to use better storytelling techniques to boost your following on social media.
This course will help you to develop content, make better connections with existing audiences and help you to reach and resonate with new ones.
So, if you want to improve storytelling to change minds, influence thoughts and affect behaviour - enrol now.
Objective
- You'll learn how to include The 6 Senses in your story scenes to trigger emotional responses.
- You'll master The 5 Beats of classic story structure.
- Develop compelling business stories using proven storytelling techniques
- You'll know how to drive your narrative toward one unforgettable selling point.
- Discover the psychology behind why certain narrative storytelling techniques work
- You'll acquire a story brainstorming, workshopping and performance-honing process you can apply again and again.
- Harness and hone better business communication techniques
- Create great stories using proven storytelling techniques
- At the end of the course you will know how to Engage, Inspire and Educate your Audience using Stories
Outline
The 2 Essential Ingredients for developing a Story
Making the Most Out of a Story's Key Moments
Shaping a Story
Avoid These Storytelling Blunders
- What is a story
- Brainstorming for Stories to Tell
- Taking the first step at telling a story
Making the Most Out of a Story's Key Moments
- Scenic Details vs Narrative Summary
- The First 4 of 6 Senses
- The Last 2 of 6 Senses
Shaping a Story
- Formulating a Story Structure
- How Do You Start A Story With A Set-Up & Inciting Incident?
- How Do You Create A Middle For Your Story With Rising Action?How Do You Create An End For Your Story With A Main Event & Resolution?
- Tie Your Message to the Story
Avoid These Storytelling Blunders
- The Dos and Don'ts
- Less is Not Always More
- More is Sometimes Less
Who should attend
- Entrepreneurs, Job Seekers, Leaders, Public Speakers, Teachers, Marketers, Advertisers, PR Professionals, Creative Professionals
- Business professionals who wish to present a more compelling and persuasive business case
- This workshop is aimed at individuals who wish to present a more compelling and persuasive business case
Testimonial
I engaged Sharlyn on several occasions to help upskill our staff on public speaking with story telling skills. One consistent aspect of her delivery is her ability to connect and engage with audiences from diverse backgrounds and experiences. I have received multiple positive feedback from various participants about her delivery style, who said they all picked up great tips on improving their presentation techniques. Her down-to-earth, practical and unassuming manner endears her participants to her and I would not hesitate to recommend Sharlyn for her public speaking skills workshops.
Jeffrey Chow, MD at PFP Legacy
Sharlyn is outstanding in coaching people to pitch. What she has is a gift, on top of her professionalism and great capacity to address the right changes to get the best performance out of a person. Without any doubt I can say she is the best I had ever been working with, and for sure one of the top coach available in the market. Thanks to her support I made one of my presentation an absolute success!
Vincent Choy, MD at All Events Group
Jeffrey Chow, MD at PFP Legacy
Sharlyn is outstanding in coaching people to pitch. What she has is a gift, on top of her professionalism and great capacity to address the right changes to get the best performance out of a person. Without any doubt I can say she is the best I had ever been working with, and for sure one of the top coach available in the market. Thanks to her support I made one of my presentation an absolute success!
Vincent Choy, MD at All Events Group
Sharlyn Lim's Profile
Sharlyn is a communication and presentation skills expert who has a demonstrated history of hosting broadcast media programmes. She graduated with a Media & Communications Degree and is deeply passionate about mentoring individuals in harnessing their voice to communicate information and present ideas at their workplaces and in public. Her voice has been highly lauded for TV and online voice-over advertisements (which means you have probably heard her “voice” somewhere).
Sharlyn is also a Weekend Radio DJ with Love 972 FM. With an air of Jene sais quoi, Sharlyn has also acted in the recent movie “Make It Big Big” directed by Mark Lee & acted alongside Fann Wong.
Her soothing voice has also won over the hearts of Taiwanese Movie Producers & landed her 1st ever Movie Vocal Dubbing role in Jack Neo's latest movie - Killer Not Stupid.
Other than a Voice Coach & Effective Communicator, Sharlyn is a highly sought-after presenter in Singapore, carving out a niche for herself in the realm of professional hosting!
She is effectively bilingual in both English and Mandarin and has since hosted events in the presence of dignitaries, C-levels, DPM, MPs:
With local and overseas celebrities like :
Interviewed TVB celebs like:
List of Accolades
Sharlyn is also a Weekend Radio DJ with Love 972 FM. With an air of Jene sais quoi, Sharlyn has also acted in the recent movie “Make It Big Big” directed by Mark Lee & acted alongside Fann Wong.
Her soothing voice has also won over the hearts of Taiwanese Movie Producers & landed her 1st ever Movie Vocal Dubbing role in Jack Neo's latest movie - Killer Not Stupid.
Other than a Voice Coach & Effective Communicator, Sharlyn is a highly sought-after presenter in Singapore, carving out a niche for herself in the realm of professional hosting!
She is effectively bilingual in both English and Mandarin and has since hosted events in the presence of dignitaries, C-levels, DPM, MPs:
- Princess of Belgium
- Kofi Annan
- Christine Lagarde (1st IMF Chairwoman)
- Jim Rogers
- PM Lee
- President Halimah Yacob
With local and overseas celebrities like :
- Lynn Xiong Dai Ling
- SHE
- Korean FT Island, Brown Eye Girls etc
- Zoe Tay, Gurmit Singh, Mark Lee,Jeanette Aw etc.
Interviewed TVB celebs like:
- Tavia Yeung, Ma Jun Wei etc.
List of Accolades
- Best Emcee of the Year Award 2018 awarded by BMSP
- 2nd Runner Up in Talent Quest Toastmaster in 2012
- Love 972 Weekend Radio DJ
- Y.E.S FM 933 Star DJ Search 2007, Top 10(Voted Most Popular by IWeekly Magazine)
- Hosted Sian Chay Charity Gala with Mark Lee and telecasted via StarHub Channel
- Proud Graduate of Vocal Coaching by Mark van Cuylenberg
- Proud Graduate of Taiwanese Show Host Cao Qitai 曹启泰
- Hosted Channel 8 Children Variety Show,– Happy Sunday Kids
- Japan Fuji TV – Amazing Singapore! Outstation Host
- Hosted & Interviewed Hong Kong TVB Celebs at Starhub Awards
- Interviewed Taiwan, Mediacorp Celebrities & World Acclaimed Speakers eg. Jim Rogers, Princess of Belgium etc
