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Planning and Managing Events
As an employee or member of any organisation, we may sometimes be required to plan and manage events for specific purposes like a farewell for a CEO or welcome event for new employees, a conference or exhibition for trade purposes, a dinner and dance or family day. When we are faced with such challenges, many of us may lack the skills and knowledge to effectively plan coordinate and implement such events. Whether you are a manager tasked to organise the event or a members of a sub-committee, this programme will provide useful tips on how to plan, co-ordinate and execute events successfully.
Objective
By the end of the workshop you will be able to:
- Acquire the principles and fundamentals of effective event management
- Plan and organise events that meet the needs of specific audiences
- Focus on the creative concept and how to appeal to the senses of the audience
- Apply proven techniques to co-ordinate and execute successful events
Outline
- Tips on the dos and don’ts when planning events
- Knowing the purpose of events and how to identify the target audience
- The strategic picture in planning events, bearing in mind organisational needs
- Achieving corporate communications goals through events
- How to formulate and convey the key messages through the event
- Transforming the key messages into a creative concept
- Steps in formulating an event plan ie tasks and responsibilities
- Designing a plan schedule, ie Gantt chart and ‘to do’ lists
- How to work with groups to plan and execute events
- How to plan for contingencies and manage problems on the ground
- How to present your plan for approval and follow up
- How to use checklists and schedules to manage events
- Evaluating events when they are completed
Who should attend
Those who are required to plan or assist in internal and external events. Those who may participate in local and international events on behalf of their organisation. Those who wish to learn how to plan and execute events successfully
Methodology
Participants will learn event management and planning through group work. They will be guided on how to plan and present concepts , co-ordinate actions and work with other teams for successful management of an event.. Case studies of successful events as well as failures will be discussed for learning purposes. They will also learn to use checklists for planning concept, publicity, logistics, F&B, security and first aid and all aspects of event management.
Testimonials
I gave it five stars. I am really satisfied with the parogramme. Mr. James is a great trainer. He explains very clearly and gave a lot of stories about his real experiences. I would like to attend his other course in the future.
Ngee Ann Polytechnic
Mr. Suresh is very experienced in this topic, His wide range of experience is very helpful in imparting knowledge and "How-To" in the industry. I was glad it was not all theory but lots of activities and sharing.
Fei Yue Family Service Centre
The content of the programme was very enriching & has enhanced my knowledge of event management. As an advertising/roadshow professional, I find that the materials have provided me with insights on the perspective of my clients when they plan an event. Now I can stand in their shoes when I plan events! The trainer was experienced & able to communicate to us the importance of catering to the needs of our audiences to make our events more than just another event.
The essence of event management was properly taught to us.
Dream Solutions Pte Ltd
The information shared is highly practical & applicable. The trainer is very knowledgeable and appreciable, he is willing to share.
National Environment Agency
The trainer was effective in conveying the lesson; use real-life stories and experiences especially
National Environment Agency
Ngee Ann Polytechnic
Mr. Suresh is very experienced in this topic, His wide range of experience is very helpful in imparting knowledge and "How-To" in the industry. I was glad it was not all theory but lots of activities and sharing.
Fei Yue Family Service Centre
The content of the programme was very enriching & has enhanced my knowledge of event management. As an advertising/roadshow professional, I find that the materials have provided me with insights on the perspective of my clients when they plan an event. Now I can stand in their shoes when I plan events! The trainer was experienced & able to communicate to us the importance of catering to the needs of our audiences to make our events more than just another event.
The essence of event management was properly taught to us.
Dream Solutions Pte Ltd
The information shared is highly practical & applicable. The trainer is very knowledgeable and appreciable, he is willing to share.
National Environment Agency
The trainer was effective in conveying the lesson; use real-life stories and experiences especially
National Environment Agency
Profile of James Suresh
James is a multi-talented trainer and best-selling author. He has over 20 years of training experience. The co-creator of Singapore's comic icon 'Mr. Kiasu', James has written comic books and recently wrote and published a best-selling illustrated book on Singapore which has won two awards.
He is an accredited PR practitioner, a certified FISH trainer as well as an EQ Trainer with Six Seconds Inc (USA) an NLP practitioner, a certified teacher with NIE and MOE registered instructor and certified teacher with a certificate in education. James holds a Masters in Communication Management and a Bachelors in Business Administration.
James has been featured on news radio in the 'Positive Business Minutes' series and on Channel News Asia for his role in promoting community cohesion and interaction. He has also been featured in press advertisements promoting the Singapore Kindness movement.
Some of his past and present clients include:
SIA-Engineering, CAAS, Mindef, Ministry of Education, Philips Singapore, Panasonic-Singapore , Penang Skill Development Centre, Capitaland, HDB, SMRT, Warren Golf &Country Club, IRAS, Singapore Police Force, EM Services, Mendaki, OCBC, National University of Singapore, Civil Service College, Ministry of Health, Deloitte Consulting, Deutsche Bank, Uniqema Sdn Bhd, UMW Corporation Sdn Bhd., Taylor's College, B Braun Medical Industries, The Straits Times, Management Development Institute Of Singapore, Medical Imaging Pte Ltd,, Fosroc Ltd - Saudi Arabia., British Petroleum, Keppel, Teradyne - Shanghai. GEC -Philippines, British Education Centre - Jakarta, Mediacorp Singapore, Exxon. Intel-Penang , Mediacorp, Baxter International, Republic of Singapore Navy, Safti - Military Institute, Port of Singapore Authority, Marketing Institute of Singapore and etc.
