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How to Write a Successful Business Plan
In this course, participants learn about business viability first, then the format and the content for a business plan. It begins with looking for business opportunities, evaluation, and then the plan for the business. The participant will learn to organize and create a coherent business proposition that will serve as the roadmap for the entrepreneur and a guide for investors. The plan will cover the business model, value proposition, target customers, market and related industries, competitors, marketing, operation, management team and financials. An understanding of venture funding and the investors’ mindset will be covered to ensure the business plan is written to meet the needs of the investors as well. A Spreadsheet-based program module for Financial Statements generation is provided to allow the participant to concentrate on the testing of assumptions and sensitivity analysis of the business model rather than tedious writing and computations.
Objective
The attendee after completion of the course will be able to:
- Identify, evaluate and develop business opportunities.
- Write a complete business plan for starting the business or for funds raising.
Outline
- Purposes of Business Plan Writing
- The Structure of a Business Plan
- Identifying Business Opportunities
- Defining customer value proposition and market segmentation
- Business Environmental Analysis & Tools such as SWOT, Strategy Canvas. Boston Matrix
- Evaluating the Opportunities and Designing the Business Model
- Defining mission, visions and values of the business
- Industry Background & Competitive Analysis
- Sales Forecasting, Market Analysis & Marketing Plan
- Operations Plan with Strategy Map Driven Balanced Scorecards
- Recruiting the Management Team and Advisory Board and the Organization Structure
- The Financial Plans, Understanding Key Financial Drivers and Using the Financial Planning program
- Stages of Growth, Valuation & Funds Raising
- Understanding Investors' Mindset
- Tips & Tools & the ingredients of success
- Sample Business Plans
Who should attend
- The would be entrepreneur who want to start a new business.
- Execute who want to make a new business proposal and get their management approval.
- Business owners or CEO's who want to grow and raise funds for their business.
- Venture Funds managers who want to evaluate and identify good investment opportunities.
Methodology
- Lecture and Workshop for Exercises.
- A Business Plan Financial Model Spreadsheet Program in Ms-Excel is provided to assist the computational tasks and allow the participant to concentrate on the more important task of modeling, assumption testing, and sensitivity analysis.
Profile of Lim Liat
Founder, BVOTECH (Business Value Oriented Technology) with the mission of helping businesses to be more successful through training, consulting, and workshops.
In the following areas:
▪ Corporate Performance Management Methodologies (Balanced Scorecards, OKRs)
▪ Innovation Management & Creative Thinking (TRIZ, BVITS, Mind-mapping)
▪ Thinking Skills, Knowledge Management & Learning Organization.
▪ Leadership and Management Skills
▪ Sinology and the East-West Fusion Mindset for the future of management. Application of Chinese
Philosophies like I-Ching, Lao Zi, Confucius, Sun Zi’ Art of War, Gui Gu Zi’s Strategic Alliances and Persuasion for modern business.
• Conducted Courses at NTU (EMBA-Innovation), NUS, NEX, Aventis, CCISG and others.
• Clients include Government Ministries, Statutory Boards, GLC’s, MNC’s, SME’s and Start-ups.
• Previously sat on the advisory boards of departments of NUS, NTU and Ngee Ang Poly.
Member of Government Economic Review Committee 2002 for ICT. Investment Grants Award Evaluation Panel Member.
• Bachelor Engineering (1st Class Honors – Gold Metal) University of Singapore 1974; Master Engineering University of Alberta, Canada, 1976
• Government’s Merit & Commonwealth Scholarships. 5 Joint US Patents.
• More than 40 years of IT and Management experience. He was a pioneer of Singapore Computer Systems in 1980, rising through systems engineer, department manager, Assistant GM, Director of Technology, and left as DyCEO in 2003 (SCS Rev $500M, 2000+ Staff, 9 countries) to start BVOTECH.
