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Selling with Power over LinkedIn-Learn How to Master LinkedIn Engagement and Start Selling

Everyone is talking about digital platforms. If you are not on it, you may be losing out. Yes, some businesses are still not on LinkedIn platform to explore its full potential.

Are you under utilising the LinkedIn platform for business growth?

Are you using LinkedIn correctly to make meaningful business connections for lead generation, partnership and collaboration?

Linkedin is a professional platform for executives from junior to top level as well as for business owners and startup founders. It offers you a direct touch never so easily accessible before. However, a tool needs to be used correctly, else it may backfire. But once you can crack the LinkedIn code, you will realise its enormous power to unleash your sales potential and business growth.

Objective

This course enables participants to use LinkedIn professionally for business engagement to bring forth your personal and corporate branding, generate leads, garner partnerships and collaborations and more.

Outline

The course covers the following:

• Create a credible profile
• High level overview of LinkedIn Sales Navigator
• LinkedIn social etiquette
• Engage target audience effectively
• Uncover opportunities for leads and collaboration

Who should attend

Methodology

Profile of Christina Tan

Christina Tan has been a sales professional for more than 25 years, with 10 years of sales management experience. She has diverse exposure as Sales and Business Development Director, Product Manager and Consultant spanning across world class multi-national companies, local multi-nationals, SMEs and government trade agencies.

Applying a successful proven methodology, Christina acquired close to 100 clients including Fortune 500 clients, government agencies and local large and medium enterprises. These customers include real estate, healthcare, home team, education, telecommunication and manufacturing sectors. She had contributed in contracts of over $100m and sustainable pipeline of multi-million-dollar for key accounts 3 years ahead. She created legacy deals for pioneering world class technologies, breaking into green field markets from scratch to million-dollar markets. In her consulting role with Singapore trade agencies, she had assisted SMEs in business, productivity and quality improvement national programme committees and winning Star Awards.

In her management role, Christina has systematically trained sales teams to drive sales results through coaching and mentoring. Her transferable skill sets such as networking, authentic customer and partner relationship building, strategic thinking, customer service excellence, positive mindset and personal branding are applicable to all sectors at various stages of professional growth. Her passion and commitment to sales success motivated her to start Sales Symphony to train and coach aspiring start-ups, entrepreneurs and sales professionals to succeed in their business.

She graduated with Bachelor of Engineering in Electrical and Electronics (2nd Class Honours) from Nanyang Technological University and was awarded Graduate Diploma in Marketing (Silver Medal Award) from the Marketing Institute of Singapore as the top student. She was also top achiever in Integrated Productivity Improvement KAIZEN Course organized by Asian Productivity Organisation conducted in Japan.

Companies that she had worked in included SMEs, MTI Agencies now Enterprise Singapore, MNCs and large GLCs. Her vast exposure provides good understanding of various business contexts to contribute to organisation sales force and sales individuals, with key sectors.

To date, she has trained and coached hundreds of entrepreneurs, sales leaders and professionals, ranging from financial services industries, IT, direct sales, education, manufacturing and others to achieve increased sales results.