As an employee or member of any organisation, we may sometimes be required to plan and manage internal and external events for specific purposes like a farewell for a CEO or welcome event for new employees, a conference or exhibition for trade purposes, a dinner and dance or family day. When we are faced with such challenges, many of us may lack the skills and knowledge to effectively plan coordinate and implement such events. Whether you are a manager tasked to organise the event or a member of a sub-committee or and event planner yourself , this programme will provide useful tips on how to plan, co-ordinate and execute events successfully.

Objective

By the end of the workshop you will be able to:

• Acquire the principles and fundamentals of effective event management
• Plan and organise events that meet the needs of specific audiences
• Focus on the creative aspects and how to appeal to the senses of the audience
• Apply proven techniques to co-ordinate, execute and evaluate successful events

Outline

What you will learn and practice in this programme:

• Identifying the cirtical elements that contribute to a successful event
• Tips on the dos and don’ts when planning events
• Knowing the purpose of events and how to identify the target audience
• Knowing and satisfying the needs of your audience through the event
• Group activity in applying audience needs to event planning considerations
• The strategic picture in planning events, bearing in mind organisational needs
• Achieving corporate communications goals through events
• How to formulate and convey the key messages through the evnet
• Transforming the key messages into a creative concept that appeals
• Group activity in formulating a creative concept for a given scenario
• Planning for contingencies and anticipating problems
• Steps in formulating an event plan ie tasks and responsibilities
• Designing a plan schedule, ie Gantt chart and ‘to do’ lists
• How to work with groups to plan and execute events
• How to plan for contingencies and manage problems on the ground
• Group activity in working out the schedule and time line for a given event
• How to present your plan for approval and follow up
• How to use checklists and schedules to manage events
• Evaluating events when they are completed

Who should attend

Those who are required to plan or assist in internal and external events. Those who may participate in local and international events on behalf of their organisation. Those who wish to learn how to plan and execute events successfully

Methodology

Participants will learn event management and planning through group work. They will be guided on how to plan and present concepts , co-ordinate actions and work with other teams for successful management of an event.. Case studies of successful events as well as failures will be discussed for learning purposes. They will also learn to use checklists for planning concept, publicity, logistics, F&B, security and first aid and all aspects of event management.

Testimonial

I gave it five stars. I am really satisfied for the parogramme. Mr. James is a great trainer. He explains very clearly and gave a lot of stories for his real experiences. I would like to attend his another course in future.
Ngee Ann Polytechnic

Mr Suresh is very experienced in this topic, His wide range of experience is very helpful in imparting the knowledge and "How-To" in the industry. I was glad it was not all theory but lots of activities and sharing.
Fei Yue Family Service Centre

The content of the programme was very enriching & has enhanced my knowledge of event management. As an advertising/roadshow professional, I find that the materials have provided me with the insights on the perspective of my clients when they plan an event. Now I can stand in their shoes when I plan events! The trainer was experienced & able to communicate to us the importance of catering to the needs of our audiences to make our events more than just another event.
The essence of event management was properly taught to us.
Dream Solutions Pte Ltd

Information shared are highly practical & applicable. The trainer is very knowledgeable and appreciable, he is willing to share.
National Environment Agency

Trainer was effective in conveying lesson; use of real-life stories and experience especially
National Environment Agency

Course is informative and comprehensive in covering aspects of plannings. The workshop is well developed and executed.
Ministry of Manpower

Very structure which helps in the planning process thought to execution of the event. The workshop offered good pointers and reference. Love the use of case studies, sharing of experiences.
The National Kidney Foundation

James Suresh's Profile

James is a multi-talented trainer and best-selling author. He has over 20 years of training experience. The co-creator of Singapore's comic icon 'Mr. Kiasu', James has written comic books and recently wrote and published a best-selling illustrated book on Singapore which has won two awards.

He is an accredited PR practitioner, a certified FISH trainer as well as an EQ Trainer with Six Seconds Inc (USA) an NLP practitioner, a certified teacher with NIE and MOE registered instructor and certified teacher with a certificate in education. James holds a Masters in Communication Management and a Bachelors in Business Administration.

James has been featured on news radio in the 'Positive Business Minutes' series and on Channel News Asia for his role in promoting community cohesion and interaction. He has also been featured in press advertisements promoting the Singapore Kindness movement.

Some of his past and present clients include:
SIA-Engineering, CAAS, Mindef, Ministry of Education, Philips Singapore, Panasonic-Singapore , Penang Skill Development Centre, Capitaland, HDB, SMRT, Warren Golf &Country Club, IRAS, Singapore Police Force, EM Services, Mendaki, OCBC, National University of Singapore, Civil Service College, Ministry of Health, Deloitte Consulting, Deutsche Bank, Uniqema Sdn Bhd, UMW Corporation Sdn Bhd., Taylor's College, B Braun Medical Industries, The Straits Times, Management Development Institute Of Singapore, Medical Imaging Pte Ltd,, Fosroc Ltd - Saudi Arabia., British Petroleum, Keppel, Teradyne - Shanghai. GEC -Philippines, British Education Centre - Jakarta, Mediacorp Singapore, Exxon. Intel-Penang , Mediacorp, Baxter International, Republic of Singapore Navy, Safti - Military Institute, Port of Singapore Authority, Marketing Institute of Singapore and etc.